Alex Ross Art
eCommerce, Email Marketing, Social Media
Alex Ross is world-renowned comic artist — he's currently doing covers for Captain America & Immortal Hulk. His company, Alex Ross Art, produces fine art and signed comics which we sell online and at comic conventions.
- Two years of web store growth: 5X (year 1), 2X (year 2)
- From 7,000 to 100,000 email subscribers in 18 months
- Average cost per email signup, paid social: $0.20
- Customer acquisition cost (CAC) is 11% of average customer spend in year one
- 5X Instagram follower growth (100K to 530K)