Alex Ross Art
eCommerce, List Growth, Social Media
Alex Ross is a world-renowned comic artist with a massive social following—for the last 5 years, we've worked with his team to develop and deliver a successful direct-to-consumer (DTC) eCommerce program.
Our team is responsible for developing DTC marketing strategies and implementing them across web, email, digital advertising, and social channels.
- Increased web store sales 5x over three years through product marketing campaigns
- Email list growth—from 7,000 to 100,000 subscribers in two years
- Designed a one-of-a-kind Comic Con at Home program during the 2020 pandemic, resulting in 4x more web sales during the online convention than at a typical in-person convention
- 7x Instagram Follower Growth from 100K to 730K
- Implemented Shopify & Klaviyo, adding 10% more annual revenue attributed to eCommerce automation